About
MAC CARPELI
Founder
BotMaker Software is an operating division of Applied Research Technologies Corporation and was founded by Mac Carpeli.
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- Mac is an accomplished sales and marketing automation professional with over 30 years of experience in both B2C and B2B markets.
- He is an effective communicator with expertise in sales and digital marketing automation.
- Mac is known for his strong organizational and project management skills.
- Mac is experienced in AI Prompt Engineering for LLMs (Large Language Models), AAC (AI Art Creation), creating AI assisted Web Automations and AI Digital Marketing Automations.
- He has in-depth knowledge of competitive analysis and integrated marketing strategies.
- Mac is agile and adept at working under pressure, with a systematic approach to planning and execution.
- He is experienced in managing the entire sales and marketing cycle; with strengths in team leadership, team building, systems management and communication.
Style | Experience | Education & Credentials
Sales Style:
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- As a collaborator and educator, Mac excels in building long-lasting relationships with clients while providing systematic resources and information for completing targeted large-ticket transactions.
Professional Experience:
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- His diverse sales and marketing background includes managing regional sales teams, national broker/distributor networks, and successful sales lots for manufactured housing and RV product lines in Arizona and Virginia.
Education and Credentials:
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- Research Diploma in Digital Marketing from the Digital Marketing Institute
- Masters Thesis on Barter as an Alternative Capital System
- Graduate Certificate in Media Communications from Full Sail University
- Bachelor of Law from William Howard Taft University
- Lean Six Sigma Black Belt, certified by the Six Sigma Academy Amsterdam
- Over 20 years of experience in applied digital technologies
- Published author of a 390-page book on AI-assisted NFT creation
- Certified Blockchain Architect and NFT Expert
- Academy Europe Professional Certificates in Adaptive
- Software Development
- Artificial Intelligence
- Artificial Neural Networks
- Banking
- Blockchain
- Cryptography
- Distributed Database Management
Systems - Machine Learning in Artificial Intelligence
